AA Outdoor Guide 1968-9

Nobby Clark
1968/1969

Type Illustration
Title AA Outdoor Guide 1968-9
Name given by NZGDA.
Measurements.Dimensions 130mm by 187mm
The measurements have been taken from the cover of the guide. It has been cut from the book and pasted into a portfolio.
Materials.Medium Ink
Materials.Support Paper
Materials.Medium Gouache
The original was created using gouache.
Materials Pencil
This was used in the original drawing for the cover illustration.
Techniques Offset printing
Four colour
Techniques Line drawing
The original line work was completed in pencil. Throughout his illustrative work, Clark would draw the composition on layout paper, stick it to the window and trace it onto Kent cartridge paper. He would then add the detail in pencil before adding colour to the piece.
Techniques Painting
Colour was added to the drawing using gouache and brush.
Techniques Hand lettering
The words; 'Outdoor Guide', 'New Zealand' and 'North Island' were hand lettered.
Creator.Personal name Nobby Clark
Role Illustrator
This work was produced on a freelance basis.
Creator.Personal name Nobby Clark
Role Designer
Creator.Corporate name Automobile Association (AA)
Role Commissioner
Date.Publication 1968/1969
This is the date on the cover of the directory.
Location North Island, New Zealand
This is the subject matter of the directory.
ID Number.NZDA Number nzgda_dp_nc_i_051
Style/Period.Period Edwardian
Although this is a directory for the late 1960's, the two of the people depicted in the illustration are wearing Edwardian style costume. The car they are driving is of the same era.
Style/Period.Period 1960's
The work was completed and published during this time period.
Culture New Zealand
This is both the culture in which the image was created & also the subject of the directory that this is the cover for.
Subject Car, people, man, woman, hat, child, bucket, wheel, sign post, fishing equipment, tree, Kowhai
Relation Other AA guides
Clark also completed illustration for the AA Outdoor Guide 1968/69, the AA Accommodation Directory 1969/70 and the AA Outdoor Guide 1969/70. These images are also held in the NZDA.
Description Image and text. The image and text are framed by a thin green line. The main illustrative aspect of this work is a depiction of a car and three people. The car is an Edwardian model, open at the sides, with a canvas like roof. The main body of the car is red, the trim and the fittings are a golden colour. The number plate bears the date; '1968 9'. A man is driving the car. He is wearing a straw hat, shirt and tie and jacket. He has a pipe in his mouth. In the passenger seat is a woman. She is wearing a hat and a purple outfit. A selection of fishing equipment is visible in the back of the car. One fishing rod is sticking out of the left side of the car. To the right and facing the car, a young girl is standing. She has long black hair. She is wearing a straw hat and a stripey shorts suit. She is waving with her right hand and is holding a red bucket in her right hand. To the left of the car is a wooden sign that reads; 'North Island'. Centered below the car is blue text that reads; 'An Automobile Association Guide to motor camps, cabins, caravan parks, boating and outdoor recreation.' In the top right of the image is a Kowhai flower and leaves. (The Kowhai is a native New Zealand plant). To the left of the foliage is text that reads; 'New Zealand Outdoor Guide'. 'New Zealand' is written in orange capital letters. 'Outdoor' is written in green capitals, 'Guide' is written in purple capitals. Both 'Outdoor' and 'Guide' descend down the page from left to right, the bottom of the letters 'U', 'I' and 'D' hidden by the car roof. To the left of this text is the AA logo which consists of two black capital 'A's in a yellow box. [AAF]
Source Nobby Clark
In discussion with AM 08. and 09. 2000. In discussion with AAF 01. and 02. 2001.
Source Abigail Fox
Researcher, image analysis and interpretation. 01. 02. and 08. 2001
Source Amy MacKinnon
Researcher. 2000.
Source Frances Joseph
Researcher, image analysis and interpretation. 08. 2001
Rights Copyright
Permission to present this work in the NZDA has been given by the artist.